Blackpink Lisa participates in Bulgari campaign…’K-pop fashion icon’

BLACKPINK Lisa participated in the Bulgari brand campaign for the first time and showed off her face as a fashion icon.

Bulgari released a pictorial for the 2021 brand campaign Magnifica with global ambassador Lisa on the 24th.

In the pictorial, Lisa reinterpreted Bvlgari jewelry in her own way, leaving behind the background of Rome’s dynamism and energy. The boldness and glamor of Bvlgari perfectly harmonize and impress.

Previously, Lisa was the first K-pop star to be selected as Bulgari’s global ambassador, and Bada boasted a strong brand power.

The campaign featured four brand ambassadors, including Lisa, Hollywood star Zendaya, Italian top model Vittoria Ceretti, and supermodel Lily Aldridge.

Meanwhile, BLACKPINK, to which Lisa belongs, announced the start of ‘4+1 PROJECT’, which consists of a total of 5 events, to mark the 5th anniversary of their debut in August. Fans are looking forward to what other projects will be prepared other than ‘BLACKPINK THE MOVIE’, which will be released globally in more than 100 countries around the world.

[Sung Jeong-eun, Star Today reporter]

photo courtesy of Bulgari
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